The word “communicate” derives etymologically from the Latin one “communis”, meaning “in common”.
We believe the original meaning of “sharing ideas and thoughts” is the key to give a full view of our company. We think that communication is participation and willingness to listen and find an efficient response to the needs of our customers.
Thanks to this cognitive process, the communication becomes a resource to develop our corporate identity, more than just a tool to gain and keep customers or seize new business opportunities.
Our passion for coffee is at the heart of our strategy: a simple, open and dynamic message spread through different media, such as magazines and Internet as well as with our presence in the major international coffee business events.